We proudly offer fully Sustainable and Traceable, USA Grown cotton to industry, retailers and private brands. Our cotton is third party certified Sustainable. Our farmers, processors and agronomists are committed to a sustainable future in agriculture. Each acre is measured, monitored and evaluated for certification. Brands and Buyers always get the value of the product they pay for.
Consumers always see the origin and sustainability scores of the products they purchase made with our cotton. Our cotton helps combat climate change and uses less water, produces fewer GHG emissions, provides better land use efficiency and we keep our farmers happy by offering fair prices and sustainability incentives.
We feed America while supporting farmers in our community by partnering with retailers through our private label and national name brands.
We capture field specific data, including agricultural practices. Our platform integrates with tractor, water, soil and other sensors as well as satellite to track activities at the field level. We pull that data together and analyze it. We measure success at the field level. We do not take a mass balance approach. We certify each field individually ensuring buyers and consumers get the sustainable value add they pay for!
When a consumer scans a product package or tag, they connect with the farmers who grew the cotton. Consumers also see the farmer’s sustainability scorecard and other key information about the product.
Farmers put time, energy and science to work in order to achieve the required sustainability scores we need to certify our cotton. Each year is a process of continuous improvement. This work results in product that is better for the environment, for the consumer and better for the future.
Data is captured, tracked and measured. Sustainability scores are a result of a 25-Point Farm Smart scorecard kept for each field in the program. The scorecard results are visualized via our Augmented Reality experience when consumers scan a QR code on a package or tag.
Every acre of cotton meets our Sustainability benchmarks!
When we partner with farmers, we make a positive impact on their livelihoods and their communities. When farmers reach certain benchmarks for sustainability, we offer premiums for their hard work and exceptional practices. This ensure their farms and lands are growing for generations to come.
We organize and integrate with the supply chain, ensuring we trace each bale of cotton from seed to shirt. We coordinate the logistics offerings available by region from gins to upstream processors as needed.
- Direct to DC
Our farmers, processors and agronomists are committed to a sustainable future in agriculture. Each acre is measured, monitored and evaluated for certification. Brands and Buyers always get the value of the product they pay for. Consumers always see the origin and sustainability scores of the products they purchase made with our cotton. Our cotton helps combat climate change and uses less water, produces less Green House Gas emissions, provides better land use efficiency for more crop and we keep our farmers happy by offering fair prices and sustainability incentives.
From the time cotton is seeded to when it is harvested and leaves the field, we track and trace each lot. This cotton then makes its way into our certified processing facilities. Our cotton industry partnerships allow us to put additional dollars back into our farmer communities. Our farmers grow the cotton that is traced up to the retail shelf where consumers can scan the QR code to see who grew the cotton. Our end-to-end integration, third party certified process is what sets our platform apart from others.
Each bale of cotton retains IP and is traced through the supply chain. We sell cotton upstream into the supply chain as a certified bale. We work with brands, retailers and merchants to provide consistent and uniform quality of bales. Our growers work with agri specialist to identify the right varieties to meet buyer expectations.
~80% of consumers are willing to pay more for Sustainability, which is higher than those willing to pay more for Organic at 66%.